Happy New Year 2015!

Sidi Ifni - Morocco
Sidi Ifni – Morocco

Happy belated New Year Beautiful Friends !!!

While for most people the beginning of a new year is the time for new self-improvement resolutions, I usually do not have much time to think about it. This time, instead, I started the year with a nasty case of the flu. I was very sick for ten days, physically exhausted, and unable to do any work. For once, I had time to reflect and I realized I need a better balance between managing my business, taking care of my family and myself, and volunteering. And delegate more : Whole Foods can be a great personal chef!

During the last six months of 2014, I over- worked and, essentially, tried to do more than I could handle. So, this year, I made a resolution to take more time off, to get back into martial arts training with a MMA fighter at InnerGfitness (for therapy and stress management), to not answer work emails or calls at night or Sundays, and to try to keep my personal and professional lives separate.

Since the inception of KENZA International Beauty almost two and half years ago, I have been constantly solving problems, coming up with creative ideas, and juggling the multiple hats that all small business owners wear to run a successful business. However, two events particularly energized me in 2014.

The first one was the article published in July by The Guardian Newspaper.

Khadija Fajry picture by Nina Roberts
Khadija Fajry
picture by Nina Roberts

This put KENZA International Beauty on the map as a global provider of the best, socially responsible, pure, and organic Moroccan Oils. This helped us expand our market (retail & wholesale) to the UK, Kenya, the UAE, Ireland, Australia, New Zealand, Canada, France, Sweden, Dominican Republic, and even in Morocco. I will always be grateful to Nina Roberts for finding me and sharing my story to the world.
We do not have a big marketing budget to promote our business. Instead, we rely on “organic” marketing: being featured on TV news programs, magazines, and celebrities’ beauty blogs, and by the word of mouth of our many beautiful friends (e.g. customers). We prefer to spend funds on developing new and superior products, and on improving women lives.

The second one was the Chase Mission Main Street Grant competition I entered in October. A $150,000 grant would have taken my social enterprise business to the next level right away. It would have helped us create more products, upgrade our brand and website, and provide more financial support to women in Morocco and the USA. Unfortunately, the national competition was fierce and we did not receive one of the twenty grants. I was sad for a couple of days, but then I thought about all the wonderful and beautiful friends who voted for us and cheered us all the way, and I felt so much better because I know with your support I am sure we will find another way to fulfill our social mission.
Thank you again!

Looking ahead to 2015, I know it will be another successful year for KENZA International Beauty and a more balanced one for me!

Stay tuned as we will soon announce the introduction of a new beauty treasure from Morocco, a redesigned package, new giveaways, and other exciting projects. Sign up at http://kenza-international-beauty.com

With Love & Gratitude
#begenerouslybeautiful

Where to buy organic Moroccan oils in New York

KENZA International Beauty is a social enterprise providing high quality Moroccan oils. We believe that you should all have access to excellent, healthy, and green beauty products at many stores here in New York but also all over the United States.

Here are the stores where you can find our organic Argan oil and Prickly Pear Seed Oil here in New York City:

True Beauty Brooklyn
419 Graham Ave, Brooklyn, NY 11211

KENZA International Beauty at True Beauty Brooklyn, NY
KENZA International Beauty at True Beauty Brooklyn, NY

5th Ave. Hair Studio
9013 5th Ave, Brooklyn, NY 11209
(718) 439-4909

KENZA International Beauty at 5th Ave. Hair Studion, Brooklyn NY
KENZA International Beauty at 5th Ave. Hair Studion, Brooklyn NY

Argana Day SPA
7712 13th Avenue
Brooklyn, NY 11228

KENZA International Beauty at Argana Day SPA Brooklyn, NY
KENZA International Beauty at Argana Day SPA Brooklyn, NY

KENZA – “be generously beautiful”™ is a new upscale line of all natural skin and hair care products made with 100% pure, USDA Organic Argan oil and Prickly Pear Seed Oil that deeply moisturizes skin and hair leaving them hydrated, beautiful, healthy, and protected from free radicals.

Our socially responsible line can be used by women, men and children. It is formulated without parabens, mineral oils, silicones, alcohol, colorant, or animal ingredients (and not tested on animals).

We support social change for women in Morocco and in the United States. We donate and share 10% of our net profits with women foundations and a women cooperative.

Join us and come try our 100% Pure Organic Argan Oil and Prickly Pear Seed Oil at the Giving True Beauty in Brooklyn.

Giving True Beauty Event
Giving True Beauty Event

When: Thursday December 4th, 2014 from 6 to 9pm
Where: True Beauty Brooklyn 419 Graham Ave, Brooklyn, NY 11211

RSVP here

My Morocco. My Moroccan oils – via The Guardian

Hope you are enjoying your Summer season. So far it’s has been exciting for us here. Plus it is my favorite season.

KENZA International Beauty at LIC Springs
KENZA International Beauty at LIC Springs

I wanted you to know I was featured in an article in The Guardian newspaper as a Moroccan entrepreneur that brings Argan oil to the United States:

Pic on The Guardian
the Guardian US

A Moroccan entrepreneur brings argan oil to America by way of women’s co-ops
Khadija Fajry, an immigrant to both France and the US, likens nascent cosmetic industry to a goldrush in which she offers ‘the real thing’
– Nina Roberts
theguardian.com, Sunday 13 July 2014 12.00 EDT

The article notes that at KENZA International Beauty we are convinced that our KENZA – Pure Moroccan Beauty Oils are the most precious beauty treasures nature can offer and that we can all be beautiful inside and out by using natural beauty care products while contributing to positive social change for women in the United States and Morocco.

Please spread the word about our mission by sharing the article with your friends, families, and connections so that we can grow our special circle of beautiful friends.

I also look forward to your comments. Email us at contact@kenza-puremoroccanbeautyoils.com -Connect with us on Facebook or Twitter

With Love & Gratitude
Khadija Fajry
Founder & CEO – KENZA International Beauty

USDA Organic Argan oil benefits for Skin and Hair

KENZA Pure Argan oil 100% Pure - USDA Organic
KENZA Pure Argan oil
100% Pure – USDA Organic
It all about Argan oil lately. The name is becoming so familiar in the beauty market all over the world and yet shoppers can be confused. Honestly I was too few years ago, even if I been around this liquid gold for over three decades. As a Moroccan myself, it was a difficult task to get authentic, pure Argan oil even in Morocco. So my advise to you is to read as much as you can, look for products that are pure with International certification that are trustable.

Do you really know what is Argan oil or Moroccan oil? What is the difference between cold pressed and hand pressed? Why the prices range from $15 to over $70 for a 2oz bottle? What are the real benefits of using 100% pure Argan oil that is USDA organic and ISO certified for quality?

What is Argan Oil or Moroccan oil?

Argan oil, one of the oldest beauty treasures from Morocco, is a multi-purpose natural beauty care product that will enhance your beauty life. This natural wonder oil, used by Moroccan women for centuries, is derived from the fruit of the Argan (Argania Spinosa) tree in the Southwest of Morocco. The Argan tree can live up to 200 years in a dry arid region and produces an oval-shape green and yellow fruit. A single tree yields 8-13 lbs. of Argan fruit per harvest while each fruit contains 2-3 kernels. Almost 7 lbs. of kernel are required to produce about 34 fl.oz. of Pure Argan Oil.

From nuts, kernels to Argan oil. At women cooperative in Arazane, Morocco
From nuts, kernels to Argan oil. At women cooperative in Arazane, Morocco

The production of Argan oil is a labor intensive process that involves manual handling by Moroccan women at cooperatives. After the nuts are collected, they are cracked open by hand with a stone to obtain the kernels which are then machine cold pressed to extract the precious Argan oil. It takes up to 20 hours to produce about 34 fl.oz of Argan Oil.

Hand cracked Argan nuts by Berber women
Hand cracked Argan nuts by Berber women

Composition & Benefits

Argan oil contains approximately twice as much Tocopherols (Vitamin E) than Olive Oil*.

“Tocopherols are molecules with strong anti-oxidant and free radical scavenging properties. gamma-Tocopherols, the most efficient free radical scavenger of all tocopherols, composes 69 percent of argan oil total tocopherols content”**

Its high level of essential fatty acids – Oleic (Omega 9) and Linoleic (Omega 6) – associated to powerful antioxidants (such as Tocopherols and Polyphenols) makes this natural beauty oil an essential element for moisturizing, treating, nourishing, conditioning, and protecting your skin, hair, cuticles, and nails.

>KENZA Pure Argan Oil is a potent non-greasy treatment that is easily absorbed by the skin. Among its many natural benefits,

KENZA Pure Argan Oil:

Khadija Fajry - Founder & CEO KENZA International Beauty : Getting a pure  Argan beauty treatment at the women cooperative in Morocco
Khadija Fajry – Founder & CEO KENZA International Beauty : Getting a pure Argan beauty treatment at the women cooperative in Morocco

Argan oil Skin & Hair healthy benefits
Argan oil Skin & Hair healthy benefits

* conditions the skin hydro lipid layer and locks in moisture
* improves skin elasticity
* treats scars, stretch marks, minor bugs bites, and rashes
*helps to heal acne and blemishes
*softens and strengthens nails and cuticles
*nourishes and conditions hair and prevents split ends

Fatty Acids in Argan Oil ***
Oleic Acid 43-49.1%
Linoleic Acid 29.3-36%
Stearic Acid 4.3-7.2%
Palmitic Acid 11.5-15%
Tocopherol 620 mg/kg

*(Source: Eur. J. Lipid Sci. Technol. 2011; 113: 403-408)
** Guillaume, D. & Charrouf, Z. (2011). Argan Oil. Alternative Medicine Review http://www.altmedrev.com/publications/16/3/275.pdf
***Source: Journal of Pharmacy & Pharmacology 2010; 62: 1669-1975 http://onlinelibrary.wiley.com/doi/10.1111/j.2042-7158.2010.01190.x/full
Storage

KENZA Pure Argan oil by KENZA International Beauty is USDA Organic*, ISO9001 certified for Quality and FDA verified for authenticity.
Our Argan oil is cold pressed to preserve the antioxidants and fatty acids in the beauty oil. We proudly offer the highest quality Moroccan oil at an unbeatable value and support social change for womenat a global level.

KENZA Pure Argan oil 2oz is only $30. Shop generously!

*Imported from Les Laboratoires Azbane – CERTIFIED Organic by Istituto Mediterraneo di Certificazione

Pure Moroccan oils impact beauty and social change for women


KENZA International Beauty supports social change for Women in the US & Morocco
KENZA International Beauty supports social change for Women in the US & Morocco

Nice to read in this great article: African Oils, Exotic and in Demand
By TATIANA BONCOMPAGNI MARCH 12, 2014 in the The New York Times that many of our natural African beauty treasures are not only making an impact in the beauty industry, but also participating in social change at a global level.

…. “As part of an industrywide shift from chemical formulations to those based on botanical ingredients, many beauty companies are turning to Africa to find buzz-worthy ingredients. Among them are Clarins, which uses katafray, a tree extract from Madagascar, in its Double Serum ($85); Patyka, which added prickly pear oil from Morocco to its Supreme Defense Fluid ($90); and Colbert M.D., which relies on yangu, argan and marula oil for its Illumino Face Oil ($125)”.

….”According to a Nielsen study, the number of American consumers willing to pay more for products from socially responsible companies jumped from 36 percent in 2011 to 44 percent in 2013.
“This is not just a fad, this is a global trend,” said James Russo, a senior vice president for global consumer insights at the Nielsen Company”.

Khadija Fajry, Founder & CEO at KENZA International Beauty and a native of Morocco, envisioned the idea that pure beauty can also be generous and proudly offers her KENZA “be generously beautiful” ™ Skin & Hair line with two USDA organic, 100% pure Moroccan beauty oils: Argan oil & Prickly Pear Seed Oil that have been enjoyed by customers worldwide for their skin and hair care. And that are changing social responsibility to impact lives for women not only in Morocco, where women produce these beauty treasures but also in the US by partnering with Women’s foundations in the US to impact social change for deserving women fighting social inequalities, domestic violence and economic challenges.

Read our interview by The Story Exchange
Learn more about KENZA International Beauty ‘products and social mission

Meeting with the women at the cooperative. Meeting with the women at the cooperative.[/caption]

Turning Point for Women and Families
Turning Point for Women and Families
NYWFimages